Daily Archives April 18, 2015

3 Steps To Effectively Increase Your Marketing Res

3 Steps To Effectively Increase Your Marketing Response

by: Eva Browne-Paterson

It’s well known that internet marketers are in the business of marketing. To become successful in business, it’s crucial to actively promote your business to gain new customers. Let’s face it… No promotion, no new customers. It’s a simple as that.
If you’ve ever spent money on ad...

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Is Your Business Ready for 2003?

Is Your Business Ready for 2003?

by: Kimberly Stevens

Anyone who owned a business in the U.S. in 2002 knows the difficulties that a poor economy can cause. Even those in other countries who may have operated under better economic conditions last year have or will experience downturns in business.
Well, 2002 is over, so how do you regroup to face 2003 with op...

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Low-Cost Marketing With Postcards

Low-Cost Marketing With Postcards

by: Bob Leduc

Here’s a simple way you can generate lots of sales leads …or traffic to your web site. Use postcards. They’re highly effective and very low-cost. Plus, postcards provide the following 6 unique advantages over most other types of advertising.
1. Maximum Exposure for Your Sales Message
Postcards are delivered “re...

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The Power of Buzz

The Power of Buzz

by: Susan Friedmann, CSP

How did Hotmail gain over 12 million subscribers in 18 months? How did the very low budget movie “The Blair Witch Project” become such an incredibly successful phenomenon? The answer lies in the power of “buzz.”
Buzz or word-of-mouth marketing influences more people to buy, or not to buy products and servi...

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Determining Visitor Types

Determining Visitor Types

by: Susan Friedmann

The trade show floor is full of different types of people with different agendas. Some people have specific goals for attending the show; others do not. As an exhibitor your observation and questioning skills will be your key to determining who may be a viable sales prospect...

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